Dive into the archives.

  • Psycuity Profiles a Winner

    In January of 2009, Psycuity  were asked to help recruit the first apprentice for Democracy PR. A mere 18 months later, and  that same apprentice has been nominated for the prestigious CIPR Awards as ‘Outstanding young communicator of the year’.
    Specialists in traditional press and social media, Democracy PR needed an apprentice that had the ability [...]

  • Earning a buck in the digital age

    Our very own Philip Hemsted will be talking on the subject of digital agencies and professional services firms on Thursday 20th April.
    Digital agencies and professional and financial services firms are coming together in Manchester to tackle 21st century dilemmas affecting both sectors.

    Why dont digital agencies have the budget for professional services & and why dont [...]

  • Don’t overload your prefrontal cortex . . .

    . . . if you want to stick to diet’s and keep New Year resolutions.
    This psychological gem comes from Professor Richard Wiseman he studied over 3,000 peoples new year resolutions and found that 88% of them fail. A psychological explanantion is the prefrontal cortex part of the brain controls which controls willpower, short-term memory, focus [...]

  • Digital sparks need apply

    We’re excited Psycuity is delivering one of the days of the Northwest Vision and Media i.studio+ programme. The i.studio+ concept comes from the great team at the White Room and is designed to get new staffers in digital companies prepared for steps up the leadership ladder. So if you know any bright digital sparks make [...]

  • The workers are revolting!

    A PR from the Chartered Management Institute (CMI) found that half of the workers surveyed left a job due to bad management, not such a surprising statistic given the lack of understanding of what managers really do. The management guru Henry Mintzberg rails against the over professionalisation of management and abundance of MBAs. I agree [...]

  • Doing the right thing

    Caterina Fake of Flickr fame muses that working hard is overated. A lot of her early start-up time was unproductive and spent ‘freaking out’ in other words:

    working on things just to be seen to be busy
    not knowing what we were doing
    fearing failure
    worrying about things we needn’t have worried about
    thinking about fund raising rather than product [...]

  • Are you a pomegranate?

    Did you know the boxer Muhammed Ali developed his own theory of personality based on fruit! He categorised people by the hardness/softness of the inside and outside of fruit.
    Pomegranate – hard outside, hard inside
    Walnut – hard outside, soft inside
    Prune – soft outside, hard inside
    Grape – soft outside, soft inside
    It’s an easy way of categorising people, [...]

  • Fun at LUMS

    Ian and Philip were at Lancaster University Management School LUMS today running a workshop on ‘how to recruit and retain the right staff for you organisation’. The Lancaster Forum is an innovative project for high growth businesses in the Northwest who have been on the LEAD programme run by Lancaster University.
    We were both impressed by [...]

  • Psycuity Sponsor Sharks End of Season Awards…

    Psycuity were proud to sponsor the Sale Sharks academy player of the year last night, presented to the outstanding player from the Sharks academy, which develops players between the ages of 12 – 23 to become a Sharks star of the future.
    We entertained some clients and suppliers at a great evening down at Edgeley Park [...]


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