All round superhero of the advertising world Kevin Roberts CEO Saatchi & Saatchi Worldwide is in Manchester tonight for an audience at the Lowry. I’m fascinated by his life story from Lancaster Grammar (great at rugby); to Mary Quant, Gillette, P&G, Pepsi-Cola, Saatchi & Saatchi and his involvement in New Zealand rugby. If you’re interested in brands, check out lovemarks – the future beyond brands.
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